How do you uphold the pillars of your employer brand as a multinational company? For the world’s largest snacking brand, it’s all in the messaging.

Jennifer Candee is Global Head of Talent Acquisition and Employer Brand at Mondelēz International.

measure your employer brand

Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast.

Listen on Apple Podcasts, Spotify, Stitcher or Soundcloud.

In this episode you’ll learn:

• Why they need people to know about the company as well as the brand
• What they did about the lack of consistency in employer brand
• How long their employer brand has been going for
• What an “EBP” is and why they use it
• What their hashtag strategy is and why they have more than one

You can connect with Jennifer here.

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